P4

I have created an TV advert and Web advert for a fizzy drink named Fruit Bomb. It is meant to be a healthy drink that provides energy from nature and gives you a moment unimaginable. These adverts are unfinished and very simple. 

For example the video is meant to be simple and straight forward to show the audience what the drink does and who it would benefit the most. My aim for the advertisement was to try and make people relate to the person in the advert with the way theirs mornings go, and for them to see this as an healthy alternative to like a coffee or tea.  There are some shots that I'm amazed that I even made in and even an edit which is a transition between the hallway and the kitchen. The way I made the transition is by filming 2 shots, the first one is by entering the kitchen and the other one is inside the kitchen. I then afterwards used the masking tool to connect both of the clips in Adobe Premiere and timed it right that it seamed like it was 1 recording. You can see the end result in the picture below showing how I've created the masking. 

It was a challenging task for sure but at least i didn't go out empty handed. I got new skills of using the camera and editing footage which are two essential skills for making a good advert.

The web ad is pretty simple. The can is staying in the middle of jungle showing the viewer from where it came from. There is something like a flag on the can that says "An explosion of flavours".  I don't know why exactly i put that there but i thought it may look interestiong for some people. But in short, the web add is meant to represent freshness. I made this blindly aswell since i didn't plan about it pre-production. If i were to plan it before, it would have turned out better. The advert is on teams

If you look onto the image on the top right you can see how the web advert would turn out.  I have added some text to describe what it is and the bright green makes it stand out. There is also a social media plug on the corner of the advert.